Event blogging – are we missing a trick?

blog-11Today is a good day.

It’s exactly a week until my sister gets married. It’s a morning spent suffering in front of the TV in a food coma from a friend’s birthday BBQ last night. It’s a day where I get to see Elton John perform at the Kent Event Centre. AND. It marks the 31st day of May, which means the last day of the Blog Every Day in May (#BEDM) challenge.

It sure seems like May has been a long month but I’ve managed it. I’ve completed the blogging every day challenge without missing a day – even with my sister’s hen do! But it hasn’t all been me, we’ve had some fantastic guest posts from great industry professionals sharing their words of wisdom, and we’ve also started the ‘60 seconds with…’ series.

As much as I would love to, I can’t sustain blogging every day – but hopefully it has proved that it can be done with a team and a little help from your (industry) friends.

11310991_10153357439762188_1200653069_nOver the last four weeks, we’ve learned how the events industry can learn from Kim Kardashian, how to use hashtags to become an #eventprof, and what we can learn from YouTube. We have heard from the likes of N200’s Matt Coyne and Ways & Means Events’ Miriam Sigler on the events industry and elections. And Anthony Goodey has also shared the secrets to Media 10’s success on their award winning features at events including the Ideal Home Show.

What’s more is that it has also been over four weeks since we celebrated our win of Highly Commended at the UK Blog Awards 2015, which was a huge achievement considering WeBlogEvents had been running for just over six months.

The blog exists simply because the team and I enjoy writing and feel that event firms out there could be missing a trick when it comes to the event industry and blogging.

As a blogger and avid reader, I spend a lot of time consuming information from other sites, including these 17 top event industry blogs, yet still feel as if the industry is not using social media, good writing and simply the internet to its advantage. We have some fantastic award ceremonies including the Exhibition News Awards, AEO Excellence Awards, Event Technology Awards and the UK Blog Awards which showcase the best in our industry, but what about the rest of the 364 days these events aren’t on?

Our niche sector could shine better if we put the characters and opinions in the spotlight and one way of doing this is by writing an events blog. It’s subjective, immediate, colourful and easy to use.

While we’re still developing this blog, we welcome any feedback, comment and also guest posts. Feel free to send us an email to weblogevents@gmail.com with your thoughts, or tweet us at @weblogevents.

Thank you for reading!

Leave a Reply

Your email address will not be published. Required fields are marked *